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Purchase Methodology
Shops All reviews are created after purchasing the product from a retailer, the prices quoted are the price that you are likely to pay, if the product is on special offer the special offer price is not used.

The supplier or retailer does not know that the product is going to be reviewed and is in no way associated with this site.







Review Methodology
Picture of me All fish fingers are cooked on a contact grill, often known as a "George Forman Grill".

Products are cooked and tasted in isolation with days between testing different products rather than as part of a bulk test. The range of tested products will grow over time.

The tasting panel is myself only.

Birds Eye (Hide)
Smokey BBQ
Birds Eye Smokey BBQ
Date of Review: Sep 2012 Reviewer: Ian Smith
Special Edition: Yes Pack Price: £1.24
Pack Weight: 336g    
Fish Type: Alaska Pollock Fish %: 58%
Price/gram: 0.37 pence/g Fish Price/gram: 0.64 pence/g
Comments: The Alaska Pollock flavour is still dominant and the barbeque flavouring is quite restrained but still sweet, for me this is unfortunate as I was hoping that the Pollock's taste would be moderated by the BBQ sauce as I do not like it.

I ended up confused about the point of this combination, it is not obviously a child's version because of the fish flavour, nor is it an adult's BBQ product as the fingers are too small to put into a good sized bun.

The impression that I got is that as BBQ flavouring is a stock ingredient for a large food processor, it is easy to add a bit of variety to a product range with minimal development cost and just see if the market likes it.



Cod Fish Fingers
Birds Eye Fish Fingers
Date of Review: Oct 2012 Reviewer: Ian Smith
Special Edition: No Pack Price: £2.50
Pack Weight: 336g    
Fish Type: Cod Fish %: 58%
Price/gram: 0.74 pence/g Fish Price/gram: 1.28 pence/g
Comments: This is probably the classic fish finger, a nice crisp coating provides a pleasant texture and the cod adds a cool counter flavour.

Clearly a great way to get fish into your children, the cod has a quite mild flavour and is almost overwhelmed naturally so a good dollop of tomato ketchup can hide it completely.

The only downside is that they do not make the best sandwiches if you want to taste the fish.
Tesco (Hide)
Chunky Cod Fillet
Birds Eye Smokey BBQ
Date of Review: Sep 2012 Reviewer: Ian Smith
Special Edition: No Pack Price: £2.50
Pack Weight: 400g    
Fish Type: Cod Fish %: 60%
Price/gram: 0.63 pence/g Fish Price/gram: 1.04 pence/g
Comments: Like many products in the Finest range this one is a bit disappointing, the fish fingers themselves are fine, its just that coming in such a large box and having the word Finest you expect more than you get.

As they are "Chunky" you only get 6 in the box. So I am not sure how you are supposed to use them on a dinner plate, do you have 3 fingers plus another main element or all 6 in one go?

So far, these are my choice for sandwiches as the larger amount of fish in each finger does allow some cod flavour through and you get a nice deep sandwich.



Omega 3
Tesco Omega 3
Date of Review: Dec 2012 Reviewer: Ian Smith
Special Edition: No Pack Price: £1.10
Pack Weight: 300g    
Fish Type: Alaska Pollock Fish %: 64%
Price/gram: 0.36 pence/g Fish Price/gram: 0.57 pence/g
Comments: Given the price these are okay, there is nothing to criticise, but neither did I feel a desire to buy these fingers again.

Youngs (Hide)
24 Fish Fingers (inc 20% extra)
Youngs 24 fish fingers
Date of Review: Dec 2012 Reviewer: Ian Smith
Special Edition: No Pack Price: £2.49
Pack Weight: 600g    
Fish Type: Pollock Fish %: 58%
Price/gram: 0.42 pence/g Fish Price/gram: 0.72 pence/g
Comments: A perfectly acceptable product, very much in the mainstream of fish fingers.

I prefer Cod to Pollock but this is a personal taste choice rather than a nutritional one, a dash of lemon juice or ketchup alters the flavour a lot anyway.